Terms of Service

These terms are an agreement between RULER SMPC, registered at Matzagriotaki 74, Kallithea 17676 GR (we, us, the operator), and the company or person who opens a bildflow workspace (you, the customer).

They take effect when you tick the box at signup, and they cover every use of bildflow made through your workspace — by you, by the staff you invite, by the estate agents you share listings with, and by the buyers you give portal access to.

If you are ticking the box for a company, you are confirming that you may sign on its behalf. If you cannot agree to these terms, do not create a workspace.

bildflow is a hosted, browser-based system for property developers. It keeps projects, units, leads, buyers, viewings, contracts, payment schedules, documents and messages in one workspace, and it publishes the buyer portal and agent kit pages that go with them.

We provide it as software delivered over the internet. We are not an estate agent, a broker, a lawyer, an accountant or a valuer. We do not sell, market or convey property, we do not hold client money, and nothing produced inside bildflow is professional advice from us. Contracts, deposits, tax treatment and compliance with property law remain entirely yours.

Each workspace has one owner: the person who signed up, or whoever the owner later hands it to. The owner controls billing, invites and deletion of the workspace.

Staff can be given one of four roles. Owner and admin see and change everything, including billing and privacy tools. Sales sees leads, buyers, viewings and messages. Construction sees projects, units and progress, and does not need access to money or personal buyer files. Give each person the narrowest role that lets them do their job.

Estate agents you invite get an agent account, which is limited to the listings and materials you share with them. Buyers get a portal account, which is limited to their own unit, documents, payment schedule and messages.

You are responsible for who you invite and for what they do with the access you granted. Keep credentials private, use a password you do not reuse elsewhere, and remove people the same day they leave. Tell us at bildflow@ruler.agency as soon as you suspect an account has been taken over.

Accounts are for named individuals. Do not share one login between several people.

New workspaces start on a 14-day trial with no card required. We will contact you before the trial ends so you can pick a plan. If you decide not to subscribe, your data stays where it is until you delete it or we close the account under the termination section below.

Plans are billed in advance, per workspace, per month or year, at the prices shown when you subscribe. Billing runs through Stripe, which collects and stores card details — we never see or store your full card number.

Some features are metered rather than flat-rate: AI text generation is included up to the allowance in your plan, and if you have switched on overage, usage above the allowance is billed per unit at the published rate. You can turn overage off at any time, which caps the feature instead of the bill.

Prices exclude VAT and any other tax or duty, which is added where it applies. If you give us a valid EU VAT number we apply the reverse charge where the rules allow it. You are responsible for the accuracy of the billing details and tax identifiers you give us.

Upgrades take effect immediately and are prorated. Downgrades and cancellations take effect at the end of the paid period; we do not refund part-used periods except where the law requires it.

Use bildflow for your own property business, and within the law. In particular, do not: upload material you have no right to upload; send unsolicited marketing through the platform; store data you were never allowed to collect; probe, scan, overload or attempt to break the service or its isolation between workspaces; try to reach another workspace's data; scrape the product wholesale; or resell access to people who are not your staff, agents or buyers.

Do not use bildflow to publish content that is unlawful, defamatory, discriminatory or designed to deceive buyers about a property.

We may set reasonable technical limits — storage, file size, request rates, email volume — to keep the service healthy for everyone, and we will tell you if you are approaching one.

Everything you put into your workspace — project and unit records, buyer and lead details, documents, photos, floor plans, messages — remains yours. We claim no ownership of it.

You grant us a limited licence to host, copy, transmit, back up, index and display that content, and to create the derived files the product needs (thumbnails, exports, search indexes, PDFs). The licence exists only so that we can run the service for you, it is worldwide and royalty-free because servers and networks are, and it ends when the content is deleted.

You confirm you have the right to upload what you upload, including any personal data about buyers, leads and staff, and that you have told those people what you are doing with it.

We do not sell your content, we do not use it to advertise to anyone, and we do not use it to train machine-learning models.

Some features generate text — project descriptions, listing copy, social posts, summaries — from the data in your workspace, using third-party AI providers (Anthropic and OpenAI). They run only when a person in your workspace asks for a specific generation.

Generated text is a draft. It can be wrong, out of date or unsuitable, and you must review it before it reaches a buyer, an agent or a portal. We are not responsible for text you publish without checking it.

We aim to keep bildflow available around the clock and we monitor it continuously, but we do not promise uninterrupted service. Planned maintenance is announced in advance where we reasonably can; emergency fixes may not be.

Support is by email at bildflow@ruler.agency during business hours in Cyprus, on working days. We aim to answer within one working day and to prioritise anything that blocks your work.

We improve the product continuously and features change. We will not remove or materially degrade a significant feature of your plan without telling you at least 30 days in advance by email and in the app.

You can cancel at any time from the billing settings, and you can schedule deletion of the whole workspace from the privacy settings. Deletion runs after a 30-day grace period, during which the owner can call it off; after that, the workspace and its data are erased and cannot be recovered. Export what you need first.

We may suspend a workspace immediately if it puts the platform, other customers or third parties at risk, if it is being used unlawfully, or if an invoice is more than 30 days overdue after we have chased it. We restore access as soon as the cause is fixed.

Either of us may terminate for material breach that is not fixed within 30 days of written notice. On termination you can export your data for 30 days, after which we delete it in line with the Data Processing Agreement.

We will provide the service with reasonable skill and care, and we will keep it materially in line with its documentation.

Beyond that, and as far as the law allows, the service is provided as it is. We do not warrant that it will be error-free, that it will fit a purpose we have not agreed in writing, or that it makes you compliant with property, tax or data-protection law. Your statutory rights as a consumer, where they apply, are unaffected.

Neither of us excludes liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot lawfully be excluded.

Subject to that, our total liability to you for all claims arising in any 12-month period is capped at the fees you paid us for the service in the 12 months before the event that gave rise to the claim.

Neither of us is liable to the other for indirect or consequential loss, or for loss of profit, revenue, goodwill, anticipated savings, or lost or corrupted data to the extent it could have been avoided by the exports and backups available to you in the product.

Nothing in this section limits your obligation to pay the fees you owe.

Each of us keeps the other's non-public information confidential and uses it only to perform this agreement.

How we handle personal data is set out in the Privacy Policy and, for the personal data we process on your behalf, in the Data Processing Agreement, which forms part of these terms. Where the two documents conflict on the processing of personal data, the Data Processing Agreement wins.

We may update these terms as the product and the law change. For material changes we give at least 30 days' notice by email and in the app, and the new version applies from the date stated in the notice.

If a material change is not acceptable to you, you may cancel before it takes effect and we refund any period you have paid for but not used.

You may not transfer this agreement without our written consent. We may transfer it to a company that acquires our business, on notice to you.

If a clause is found unenforceable, the rest stays in force. Failing to enforce a right immediately does not waive it. These terms, together with the Privacy Policy and the Data Processing Agreement, are the whole agreement between us on this subject.

This agreement is governed by the laws of the Republic of Cyprus, and the courts of Limassol have exclusive jurisdiction over any dispute arising from it.

Questions about these terms go to bildflow@ruler.agency, or by post to RULER SMPC, Matzagriotaki 74, Kallithea 17676 GR.